Monetization Workshop
For Early stage open source Startups
So your open source project is booming. Growth is good. You know exactly who the project is for and have targeted your message to them exactly. Downloads are trending up and to the right. But you still have no revenue.
This workshop is to help open source startups figure out how they should monetize their open source project, in a way that is intentional and takes your project’s current strengths, current user base and differentiated values into account. You could just slap a nice UI over your open source project, offer some support and call it an Enterprise Edition, but you’ll get better results if you think through your strategy instead of using the cookie-cutter approach.
This two-day virtual workshop starts with the assumption that you have either done a positioning workshop with me or can completely fill out this positioning canvas on your own. The entire leadership team (all founders and anyone else considered leadership) should join the workshop. At the end of this workshop, you’ll have clarity on:
Whether a cloud-hosted or on-prem enterprise edition makes the most sense for your first product, based on your current user base and unique value proposition
What values your first commercial product should focus on providing that go above and beyond the value of your open source project
How your open source project and commercial product will create synergies for your company.
Companies will leave with the following deliverable:
A recommendation for a specific type of product (SaaS, on-prem, managed service)
A list of benefits and values your commercial product should provide
A comparison list who would be most appropriate for the open source project and who would be most appropriate for the commercial product.
The investment for a monetization workshop is $20,000.
Get Started
Before we work together, I have to be confident that a) your problem is positioning and b) everyone on the leadership team is willing to change your positioning.